Facebook Pixel Tracking Integration

Adding your Facebook tracking pixel to Bouncezap campaigns is super easy, so easy you don’t need to even do anything. Yes, that’s correct, it’s automatic. Bouncezap will detect a Facebook pixel installed on your website and integrate with it.

If you do have one then it will send event data to FB Pixel Manager. You will see the following:

BouncezapOpenPopup

BouncezapClosedByXbutton

BouncezapSubscribe.

Also we have these events:

BouncezapClosedByTimer

BouncezapMarkDone

BouncezapRedirect

BouncezapMarkDone – it is for campaigns where there is text such as “need coupon code” or “click here”, and a coupon code is on the second page. So a campaign without a redirect, without a subscriber form, or just some info text and buttons.

Also for the default Facebook LEAD event, this will be sent with BouncezapSubscribe.